Capital Xtra.
For Capital Xtra's logo refresh, I created a new look that captures the brand's essence while staying modern. The design extends to Out-of-Home advertising and social media to create a cohesive visual identity.
Out-of-Home Advertising: I designed eye-catching billboards and posters that showcase artists using the X and Chevrons as holding Images.
Social Media: I developed custom templates using the new color scheme and typography for Capital Xtra's posts. These templates feature striking imagery, bold text, and clean lines to evoke the brand's energy.
I focused on maintaining consistency and cohesion. The refreshed look and feel of Capital Xtra ensure every interaction with the brand is memorable and impactful for the target audience.
Brand Guidelines.
Brunch N Beats.
I designed and conceptualised look and feel of Capital Xtra's Summer Event Brunch and Beats, ensuring that the entire look and feel exuded an unparalleled sense of style, vibrancy, and excitement.
This was the first major event since the successful rebrand, and it presented a thrilling opportunity to showcase the newfound brand style while infusing a refreshing summer vibe. The task at hand was to strike the perfect balance between staying true to the new brand aesthetics and seamlessly weaving in elements that exuded a vibrant and sun-kissed atmosphere.
COMING SOON.
COMING SOON.
PORTFOLIO
PORTFOLIO